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Breweries of Wisconsin
Second Edition
Jerry Apps

"Breweries of Wisconsin is a tour down the memory lane of beer."Midwest Beer Notes

The story of the Dairy State's other major industry—beer! From the immigrants who started brewing here during territorial days to the modern industrial giants, this is the history, the folklore, the architecture, the advertising, and the characters that made Wisconsin the nation's brewing leader. Updated with the latest trends on the Wisconsin brewing scene. This second edition of Jerry Apps's popular history of brewing in the Badger State brings the story up to the present.

"Highly readable. . . . Apps links together ethnic influence, agriculture, geography, natural resources, meteorology, changing technology, and transportation to explore some of the mystique, romance, and folklore associated with beer from antiquity to the present day in Wisconsin."
The Brewers Bulletin

"Apps adeptly combines diligent scholarship with fascinating anecdotes, vividly portraying brewmasters, beer barons, saloonkeepers, and corporate raiders. All this plus color reproductions of popular beer labels and a detailed recipe for home brew."—Wisconsin Magazine of History

Winner of: Distinguished Service to History: Award of Merit, Wisconsin Historical Society and Outstanding Literary Achievement Award, Wisconsin Library Association

photo of the author, Jerry AppsJerry Apps, born and raised on a Wisconsin farm, is professor emeritus at the University of Wisconsin–Madison.  He is the author of over thirty-five books on Wisconsin & U.S. history, including Every Farm Tells a Story, Country Wisdom, One-Room Country Schools, Cheese, Breweries of Wisconsin, Old Farm, and Ringlingville USA. He is also author of the novels Cranberry Red, In a Pickle and The Travels of Increase Joseph.  Apps has won numerous awards for his writing, including the 2007 Major Achievement Award from the Council for Wisconsin Writers.  He splits his time between his home in Madison and his farm, Roshara, near Wild Rose, Wisconsin. 

Media & bookseller inquiries regarding review copies, events, and interviews can be directed to the publicity department at or (608) 263-0734. (If you want to examine a book for possible course use, please see our Course Books page. If you want to examine a book for possible rights licensing, please see Rights & Permissions.)

cover of Apps is designed as if it was a beer label

April 2005

LC: 2004026121 TP
306 pp.   7 x 10
116 b/w illus.

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Paper $27.95 t
ISBN 978-0-299-20654-3
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For more about Jerry Apps and his work, please visit his website at



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