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   cover of White is a colorized photo of young Roy Rogers and Dale Evans

Rituals and Patterns in Children's Lives
Edited by Kathy Merlock Jackson

Trick-or-treating. Flower girls. Bedtime stories. In a nation of increasing ethnic, familial, and technological complexity, the patterns of children's lives both persist and evolve. Kathy Merlock Jackson considers how such events shape identity and transmit cultural norms.

A Ray and Pat Browne Book


Profiles of Popular Culture
A Reader
Edited and with an introduction by Ray B. Browne

From Hank Williams to hip hop, Aunt Jemima to NASCAR racing, this volume—edited by a pioneer in the field—invites readers to reflect on a sampling of modern myths, icons, archetypes, and rituals.

A Ray and Pat Browne Book


King of the Cowboys, Queen
of the West
Roy Rogers and
Dale Evans
Raymond E. White

This career biography will be the definitive source on two American icons

For more than sixty years, Roy Rogers and Dale Evans personified the romantic, mythic West that America continued to cherish well into the modern age.

A Ray and Pat Browne Book

From comics to cowboys, from daytime television
to dime novels, from football to folklore.

The Popular Press—the leading publisher of books on popular culture, throughout America and worldwide for the past three decades—was acquired by the University of Wisconsin Press. The Popular Press is now an imprint under the University of Wisconsin Press banner. Backlist titles from the Popular Press are available.

Ray B. Browne and Pat Browne, founders and longtime directors of Popular Press, have promoted and encouraged the scholarly study of popular culture through their efforts at the Popular Press, the Journal of Popular Culture, the Popular Culture Association, and the Department of Popular Culture at Bowling Green State University in Ohio.

Popular Press titles are available through the University of Wisconsin Press. They are listed, with their prices, on this Web site, and customers can also order these books through our distribution center, by phone Monday–Friday, 9:00 a.m. to 5:00 p.m. Central Time. Call 1 (800) 621-2736 or (773) 568-1550 or fax (800) 621-8476.

Popular Press titles can be ordered by going to the UW Press web page for each book and using the shopping cart/secure credit card feature to order. Popular Press titles can be found either by using our search feature or by searching the Popular Press books-in-print list.

The Popular Culture Association Web site is a source for answers to many questions about Popular Culture.