The University of Wisconsin Press
Channeling the Past
Politicizing History in Postwar America
How popularized representations of the past have shaped public opinion, created national myths, and affected historical memory
After the turmoil of the Great Depression and World War II, Americans looked to the nation’s more distant past for lessons to inform its uncertain future. By applying recent and emerging techniques in mass communication—including radio and television programs and commercial book clubs—American elites working in media, commerce, and government used history to confer authority on their respective messages.
With insight and wit, Erik Christiansen uncovers in Channeling the Past the ways that powerful corporations rewrote history to strengthen the postwar corporate state, while progressives, communists, and other leftists vied to make their own versions of the past more popular. Christiansen looks closely at several notable initiatives—CBS’s flashback You Are There program; the Smithsonian Museum of American History, constructed in the late 1950s; the Cavalcade of America program sponsored by the Du Pont Company; the History Book Club; and the Freedom Train, a museum on rails that traveled the country from 1947 to 1949 exhibiting historic documents and flags, including original copies of the U.S. Constitution and the Magna Carta.
It is often said that history is written by the victors, but Christiansen offers a more nuanced perspective: history is constantly remade to suit the objectives of those with the resources to do it. He provides dramatic evidence of sophisticated calculations that influenced both public opinion and historical memory, and shows that Americans’ relationships with the past changed as a result.
“Postwar America was a surprisingly creative time for making U.S. history come alive and for disseminating the ‘lessons’ of that history to broad and diverse American publics. Erik Christiansen explains why this was so and, through meticulous research, reconstructs the rise and fall of five key public history initiatives. A probing, illuminating, and elegantly written work.”—Gary Gerstle, Vanderbilt University
Erik Christiansen is assistant professor of history and public history coordinator at Rhode Island College.
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Of related interest:
The Presidents We Imagine
Two Centuries of White House Fictions on the Page, on the Stage, Onscreen, and Online
LC: 2012011999 E
318 pp. 6 x 9 7 b/w illus.
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“Christiansen’s examination of the making of popular history in postwar America adds greatly to contemporary debates over how Americans do and do not use their history in public. It harkens back to a time before cable television and the internet, when ‘mass media’ was more of a common experience. In particular, his investigation of how Du Pont and BBDO used audience research to shape the public history they presented on their radio and television programs is a real eye-opener that readers won’t forget.”
—David Glassberg, University of Massachusetts, Amherst
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Updated January 13. 2013© 2013 The Board of Regents of the University of Wisconsin System